How To Identify A Good Business Coach Who Can Help Your Company
One of the most common reasons my clients come to me is because they’re struggling to find the right personal balance and passion for their business. With solving this concern, a priority, a particular kind of business coach who focuses on personal growth, as...
4 Key Elements To Building Your Brand
Branding is the process of defining what your business stands for, crafting the positive impression you want associated with your products or services, then infusing those elements throughout your entire organisation and marketing efforts. Branding your business...
What Is ‘Brand Personality’ And Why Does It Matter?
Whether you recognise it or not, your business has a brand personality. The big question is, is it the one that you want? Brand personality is essentially the attributes one would ascribe to your brand if it were a human being. And just like people, a brand’s...
Productivity Hacks For Small Business Owners
[column_wrapper][two_thirds] Improving productivity at work is key to becoming more competitive in a crowded market What’s the difference between highly effective business owners and those who are constantly stressed and overwhelmed? Learn from other business owners...
Did you know sharing your woes as a business owner is good for you?
A problem shared is a problem halved, but who should you talk to so you don’t throw the baby out with the bathwater? Here’s three suggestions proven to work for many. Research has shown that sharing our problems by talking to people you trust, will reduce our negative...
Business Coaches Verse Business Owner Coaches – Key Differences And How They Can Help Owners
As a business owner, you may have looked at consulting with a business coach, only to find that they weren’t quite the right fit for you. Maybe they weren’t reputable enough, you didn’t know them or you may wonder what value they can add to your business. A business...
The Advantages Of Hiring Freelancers For Your Small Business
Have you ever hired an employee only to have them resign a few weeks or months later? This is a fairly common and frustrating experience among business owners and has been exacerbated as a result of low unemployment rates. So what if there was an alternate solution to...
How To Improve Employee Retention And Inspire Staff
Business owners are in a bit of a pickle these days. The supply chain is still a mess, historic inflation is increasing the cost of literally everything, and the Great Resignation and a disengaged labour pool continue to take a substantial toll on productivity. While...
Personal Branding Tips For CEOs And Business Owners
Business leaders understand the importance of creating and maintaining a viable brand identity for their companies. It’s only more recently that they’ve come to see the value of creating and maintaining a personal brand for themselves. CEOs and business owners are...
Government Grants For Small Businesses
Starting a new business is a daunting project. There are so many factors to consider, starting with the basic business idea, figuring out the functioning, thinking of all the people that will be involved, and most importantly, finances. Even when everything else falls...
Why Is Personal Branding Important?
These days, it seems like everyone from rock stars to accountants are proponent of personal branding. Why? Because they understand the value of creating and perpetuating a viable public identity affiliated with what they do best. CEOs and business owners are, in many...
5 Steps To Reinvigorating Your Business
Now just might be the perfect time to breathe new life into your business. Many small businesses are still struggling financially and find themselves unable to match their pre-pandemic success. Common culprits like inflation, supply chain, and labour of course are...
Planning To Get Your Business Back On Track In The New Financial Year
For many businesses, the start of the financial year is looking promising. With COVID-19 impacts relatively low, high vaccination rates, re-opening of industries, and overall optimism increasing, there’s a lot to look forward to. Now that it’s a new financial...
What Is A Brand Strategy And How Do I Create An Effective One For Business?
Even if you haven’t officially started drafting a brand strategy, you’ve likely put some thought into your brand and what it means. A brand strategy is a strategic document that explains your company’s background, values, target market and personality. It...
Why Branding Is Important And How To Optimise Your Business’s
Everyone used to know what “branding” meant—a logo, name, catchphrase, or some mixture of these and other graphic design elements to promote a business. In the twenty-first century, the concept of branding has come to encompass far more than that, including a...
How To Hire The Right People For Your Small Business
Many businesses are struggling to find the right people in this economic environment. Unemployment is at a low of 3.9% meaning there are less people available looking for jobs. Daniel Wong from The Alternative Board gives a few comprehensive tips that small businesses...
3 Qualities To Look For In Your Next MVP
Hiring challenges rage on for small businesses and big corporations alike, with little chance of a turnaround coming any time soon. According to the latest statistics, Australian unemployment rates have been hovering around 3.9%. Hundreds of thousands of job openings...
The Unique Nature Of Personal Vision Statements And The Family
After graduating from college with a law degree, I went to work for a publicly owned company. My boss informed me on the first day that my decisions needed to be guided by the principle that the purpose of the company was to maximise growth and profits. This certainly...
Creative Solutions That Build A Culture Of Innovation
These days, innovation counts as a key differentiator among competing businesses. What are the next great ideas and who will come up with them? Companies that rely upon a small group of people within the organisation to develop proposed innovations may be missing out...
A Quick Guide To Effective Chain Supply Management
Ensuring a disruption-free supply chain is (or should be) a key goal for every CEO and business leader. This facet of operations has become even more prominent, due to supply chain troubles surfacing within the past several months. According to Logistics Plus,...
Working From Home Versus Office: The Pros And Cons And How To Entice Employees Back To Workspaces
Working from home was launched truly into the mainstream with the emergence of the pandemic in 2020, but as concern for COVID-19 recedes, getting employees back into the office can be a challenge. According to a recent article by ABC News, Tesla chief executive Elon...
Quick And Easy Way To Maintain An Active LinkedIn Presence
LinkedIn is a mainstay social media platform for business owners and professionals. No news flash there. But while most of us understand that having an engaging LinkedIn presence can bring tremendous value, many feel that the effort involved can be overwhelming.... Why The Labour Market Shortages Could Be A Positive For Your Business
Hiring challenges rage on for small businesses and big corporations alike, with little chance of a turnaround coming any time soon. According to the Australian Bureau of Statistics, the total job vacancies in Australia were 423,500, an increase of 6.9% from November...
How To Improve Your Pricing And Supply Chain Management
For nearly two years, the global supply chain crisis has wreaked havoc on businesses across the world. It wasn’t anything anyone expected, and many businesses had to adapt in order to survive. Even today, we continue to feel the impacts of this ongoing issue. Like...
Clamouring For Talent: 3 Ways To Improve Employee Retention
It is still a tough labour market out there. The Great Resignation and the lack of of eager job candidates are keeping business owners shorthanded and clamouring for new talent. In many cases, this results in a business’s profound inability to meet customer needs....