Everything You Need To Know About Planning Your Exit
As a business owner, even if you’re not planning to step away for years, the choices you make today can shape your future success. Early planning puts you in control, it helps lift the value of your business, makes transitions smoother, and ensures that when the time...
How To Ensure Your Website Is Optimised For Lead Generation
Your website is most likely the most important online (and possibly offline, too) real estate your company owns. Websites not only provide information and validation for your products and services, but are also an effective branding and lead generation engine when...
How To: The Best Ways to Secure Capital for Your Business
[column_wrapper][two_thirds] Best Ways to Secure Capital for Your Business White Paper While small business owners have a wider range of options for financing new businesses and expanding existing businesses, what we learned is that sound planning is still a key...
15 No-Cost Ways to Improve Customer Service
In today’s experience economy, businesses need to think of new ways to connect with customers and secure their loyalty. Customers expect not just products and services anymore; they expect elevated, high-quality experiences. They are willing to pay more for...
7 Simple Ways to Wow Your Customers
Customers want to feel valued when they do business with your company. In fact, providing a positive customer experience (CX) is one of the most important drivers of customer retention and loyalty. While many business owners say they value their customers and create...
How to Increase Cashflow in Good Times and Bad
In simple terms, a healthy cash flow means your business is bringing in more money than it’s spending. It’s one of the clearest indicators of financial health, showing your ability to pay bills on time, invest in new opportunities, and adapt to changing circumstances....
How to Better Negotiate with Vendors (and Save Money)
Some business owners are born negotiators. They know how to persuade, cajole, seduce and otherwise convince vendors to accept the deal they want. But plenty of other CEOs and business leaders don’t have negotiating built into their DNA. The outcome of every...
Email Marketing in the Age of COVID-19
In spite of all the changes rocking the business landscape, experts agree that email marketing remains a consistently effective way of reaching customers. In part, this is because companies can incorporate wording that speaks to improving the lives of the target...
Leverage Internal Communications To Boost Retention
What are the most effective ways to retain valued employees? Experts point to workplace culture, the quality of pay and benefits, and/or opportunities for advancement within the organisation. All these are compelling elements, but what may be missing—and is...
5 Ways to Enhance Customer Satisfaction in 2025
We all think we understand what “customer satisfaction” means, but how accurate is our interpretation? Customer satisfaction is a critical measure of success, typically evaluated through metrics like: Repeat purchases and customer retention rates, or Customer surveys...
How To Resolve To Be Better At Time Management
It sounds like you’re right in the thick of it. Running a business is a marathon, but it often feels like a series of disjointed sprints where you’re constantly tripping over unread emails and missed appointments. If you are feeling that familiar sting of a...
How to Improve Diversity in the Workplace
The U.S. is going through some challenging times right now, but a growing awareness of the value of diversity in business may prove to be of long-lasting value for us all. Though the future is certainly unpredictable, workplace diversity “inches closer to becoming a...
How to Improve Your Team’s Customer Service Skills
No one can predict what will happen to the business landscape in 2021 (look how far off the experts were about 2020, pre-coronavirus pandemic!). But one constant will remain in place next year, and for years to come: the primary importance of high-quality customer...
How to Appreciate (And Retain) Your Employees
Any business that doesn’t place a high priority on employee appreciation is likely one that sees a fair degree of employee turnover. Back in the day, simply paying a worker on time—and perhaps presenting them with a cake on their five-year anniversary—was enough. But...
A Quick Guide to Hiring Quality Salespeople
Every new hire is important to your business, but probably none are as vital as a quality salesperson. This individual is responsible for generating leads and closing sales, which translates into revenue-generating activities for your organisation. That’s why it’s...
Removing Bottlenecks in Your Sales Process
It’s fair to say that we would all welcome an increase in sales in our business. But before you go adding more to the marketing budget, or hiring all new sales reps, have you taken a look at your current sales process? Could it be more efficient?Sales, in any...
7 Tips for Managing Millennial’s on your Sales Team
We often hear that millennial employees are a breed apart, and require a shift in management style and perspective. The same can be said about a millennial sales team and what’s needed to effectively manage and leverage their particular outlook and talents. How do you...
How To Fire Up Your Sales Team
Things are never easy for a company’s sales team. But even a cursory glance at the issues facing businesses today suggests prospecting and closing sales is more challenging than ever. That’s why CEOs and business leaders should commit time and resources to firing up...
How to buy a franchise and maximise profits
What key things can a new franchisee do or establish to ensure profitability? There’s no one silver bullet to ensure new franchisee profitability but there are a number of factors that need to be considered that will assist all franchisees with ensuring that they run...
What is Local SEO And Why is it Essential?
As a smaller business, being well placed online in a search and social capacity is crucial. It can drive precious customers to your site, and result in conversions. Search engine optimisation (SEO) is an online strategy that can result in your website being displayed...
9 Ways to Keep Your Customers Longer
According to Invesp, it can cost five times more to acquire a new customer than to keep an existing one. Many businesses spend most of their marketing dollars on finding new customers instead of nurturing the ones they already have. It is like filling a bucket with a...
What an Operating Plan Is and Why You Absolutely Need One
Most companies spend valuable time and resources to create strategic plans, giving their best to outline a strategy that establishes a solid long-term vision. While having a strategic plan is necessary, a vast number of organisations often lack a critical strategy...
How to Generate Word-of-Mouth Sales Referrals
Think about how you choose to make your purchase. There’s research you do online, or perhaps you’ve bought a product or service from a particular company before, and you’re comfortable doing so again. But if you wish to buy something or get a service from a business...
“Culture Eats Strategy For Breakfast” – What Does it Mean?
There is a famous Peter Drucker quote that says that “culture eats strategy for breakfast”. This implies that the culture of your company always determines success regardless of how effective your strategy may be. When he said that culture eats strategy...
How To Improve Employee Retention And Inspire Staff
Business owners are in a bit of a pickle these days. The supply chain is still a mess, historic inflation is increasing the cost of literally everything, and the Great Resignation and a disengaged labour pool continue to take a substantial toll on productivity. While...