Get to know The Alternative Board
Brisbane Bayside, Qld
Are you ready to improve your business and change your life?
Don’t Go It Alone. The Alternative Board {LOCATION}’s Got Your Back.
The Alternative Board brings you a thriving community of forward-thinking CEOs, business owners and leadership teams who share the collective wisdom and inspiration to radically improve their companies. Through unique combinations of one-on-one business coaching, participation in monthly TAB Board meetings, a suite of strategic tools and workshops, TAB Membership delivers greater strength to your business and a better work/life balance for you and your family. All packaged in a streamlined and affordable service that we invite you to try, risk-free.
Meet TBO Team
The Alternative Board Brisbane Bayside
QLD – Claire Wilson
As the owner of The Alternative Board Brisbane Bayside, I have worked with well over 1,000 small business owners in my career. With a first class Masters in Engineering from Oxford University in the UK, I quickly realised that I had more passion and talent for managing and motivating people than machines. After a rapid rise through technical management, i …
The Alternative Board Brisbane Bayside
QLD – Abbas Muhajer
Working alongside Claire Wilson in Brisbane Bayside I am delighted to help business owners grow and develop their business, while proactively focusing on issues that affect you. I began my career as an engineer, then progressed into senior management and executive levels, in both the public and private sectors and in a variety of industries. Over the course of the…
The Alternative Board Brisbane South West
QLD – Emma Lovett
As the owner of The Alternative Board Brisbane South West I bring over two decades of hands-on experience across sales, advertising, senior management, and business leadership roles. As Chief Operating Officer and General Manager for multiple medium-sized businesses, I’ve been intimately involved with the transformative journey of owning and operating a business. Using the tools and experience that The Alternative…
The Alternative Board Brisbane South West
QLD – Keith Harding
Working alongside Emma Lovett as a Facilitator Coach at The Alternative Board Brisbane South West, I bring over 40 years of diverse business experience, from owning and managing small to medium-sized enterprises to holding senior leadership roles in large global corporations. Throughout my career, I have developed and implemented strategic direction, transforming high-level objectives into locally driven actions to achieve…
The Alternative Board Townsville Region
QLD – Mary Stevenson
Mary is an experienced senior executive, director, board member and business owner who has an extensive background managing teams and coaching business owners and managers across a variety of industry sectors. These sectors include mining, manufacturing, environmental, construction, local government, health, retail, professional services, hospitality, tourism, vocational education and training as well as trade-based businesses. Mary demonstrates a clear understanding…
The Alternative Board Townsville Region
QLD – David Craven-Griffiths
As a business owner and Certified Facilitator/Coach at The Alternative Board Townsville Region, I enjoy challenging my clients to open their minds and see what is possible, along with strategic coaching to develop and implement your plans for future growth and success. With over 35 years of military service, I have a strong and diverse background in human resource management,…
The Alternative Board Townsville Region
QLD -Jayne Philp
Working alongside Mary Stevenson at The Alternative Board Townsville Region, I bring over 25 years of experience as a Business Owner, Operational and General Manager, giving me firsthand insight into the challenges that business owners face. Throughout my career, I have managed various businesses, streamlined operations, retained and recruited staff, cut costs, and boosted revenue. My experience with Mary inspired…
The Alternative Board Central Coast
NSW – Andrew Licence
As the owner of The Alternative Board Central Coast I bring more than 30 years’ experience in operations, consulting, sales and management at both regional and global levels. As a coach and facilitator, I help business owners and management reach their full potential by providing the tools and frameworks needed to understand, plan, develop, and grow their organisations. Leveraging my…
The Alternative Board Gordon
NSW – Andrew Lawrence
As the owner of The Alternative Board Gordon, I want to leverage my extensive past private and corporate business experience to help business owners realise their personal and business visions and have fun doing that with an amazing community of people. I’m passionate about helping business owners create growth, build awesome teams and develop clear visions for themselves and their…
The Alternative Board Gordon
NSW – Lindsay King
Working with Andrew Lawrence in The Alternative Board Gordon area of Sydney as a Certified Coach and Facilitator, I help forward thinking business owners increase profitability and improve their lives by leveraging local business advisory boards, private business coaching and other strategic services. With over 20 years experience in coaching and advising SME’s I find immense joy and satisfaction in…
The Alternative Board Gosford
NSW – Leo Aspite
As the owner of The Alternative Board Gosford, I bring over 20 years of experience in senior management, business ownership, leadership, start-ups, and mentoring. I’m passionate about helping business owners identify both challenges and opportunities, working together to create sustainable solutions that drive success. I believe the most valuable resource a business owner can access is the collective wisdom of…
The Alternative Board Macarthur
NSW – Robert Proietti
I have more than 30 years experience in roles spanning across production, operations, sales, and senior management. Having worked in both local and international companies, I’ve worked on establishing distribution channels, setting up new facilities, and launching new products, worked on mergers and have a background in engineering. I also understand the pressures of owning a small business, as I…
The Alternative Board Newcastle
NSW – Matthew Penfold
As the owner of The Alternative Board Newcastle, I am a seasoned business coach with a career dedicated to helping businesses grow and become more profitable. With extensive experience in small and medium-sized business management, I leverage my broad expertise to support a wider network through The Alternative Board (TAB). I understand the benefits of great systems and tools and…
The Alternative Board Northern Beaches
NSW – Crystal Petzer
As the owner of The Alternative Board Northern Beaches, I help you reach peaks and profits you never considered possible, through a critical and constructive analysis of your entire business plan, with you as its principal – the person with the vision and aspirations to realise your enterprises’ full potential. My enduring enthusiasm for pursuing every opportunity that life presents…
The Alternative Board Ryde Paramatta
NSW – John Sweeney
As the owner of The Alternative Board Ryde/Paramatta, I have more than 45 years executive and board level experience working across Banking and Finance, Equipment Leasing and Tertiary Education. I possess extensive finance and accounting skills which most business owners that I work with do not have. Before joining TAB, I provided mentorship to business owners and CEO’s in my…
The Alternative Board Ryde Paramatta
NSW – Nigel van Reyk
Ryde, NSW Working with John Sweeney in The Alternative Board Ryde/Paramatta area as a Certified Coach and Facilitator, I help forward-thinking business owners increase profitability and improve their lives by leveraging local business advisory boards, private business coaching and other strategic services. With over 20 years of experience managing privately owned businesses for owners and directors, I have helped…
The Alternative Board Sutherland Shire
NSW – Louise Mooney
As the owner of The Alternative Board Sutherland Shire , I bring a broad range of experience across small, medium and large businesses and particularly enjoy helping businesses plan for diversification. I have a masters in social administration, specialising in human services space, as well as studying service design – strategic planning from the customers perspective. Working in the community…
The Alternative Board Sydney Hills District
NSW – Tony Cocks
As the Owner of The Alternative Board Sydney Hills District, I bring a wealth of experience in General Management, Finance, IT, and Operations from my time in large multinational companies. I have successfully led business units through extensive transformations to enhance competitiveness and drive growth. Joining The Alternative Board wasn’t just about shared values for me, it was also about…
The Alternative Board Adelaide City
SA – Tim Horbury
As the owner of The Alternative Board Adelaide City, Tim helps business owners realise their full potential in their business and personal lives. Tim has extensive experience in business, from franchising, retail, business building, fostering start-ups, growth planning and strategy and people management. Tims’s approach adds value and is the reason for his previous successes. After relocating to Adelaide to…
The Alternative Board Adelaide City
SA – Alan Short
Working with Tim Horbury in the Adelaide City area as a Certified Business Development Facilitator, I help small business owners develop successful businesses by utilising the TAB business advisory boards, private business coaching and other strategic services. I live what I advise my clients to do. I have worked with a business coach for 15 years. I have built my business,…
The Alternative Board Adelaide City & Coorong
SA – Debbie Constable
Working with Tim Horbury in the Adelaide City & Coorong area as a Certified Facilitator Coach, I bring over 25 years of experience as a proud business owner, successfully operating a shade sail construction business with my husband. I have also had the privilege of serving as the Program Manager for the South Australian Young Entrepreneur Scheme (SAYES), where I…
The Alternative Board Perth City
WA – Stephen Pelosi
As the owner of The Alternative Board Perth City, I bring over 25 years of expertise in business administration, property, investment, and construction, rooted in four generations of family business ownership. With a natural drive for growth and profitability, I combine real-world experience with innovative thinking. My background spans startups to established businesses, with key strengths in strategic advisory, leadership,…
The Alternative Board Perth East
WA – Darren Cron
As the owner of The Alternative Board Perth East I bring decades of experience specialising in operations management and logistics as well as consulting and coaching. Having worked as an accountant, I branched into logistics and worked as a chief operating officer for large companies including Linfox for several years before becoming a consultant and coach. I know how tough…
The Alternative Board Perth East
WA – Blake Anning
Working alongside Darren Cron at The Alternative Board Perth East as a Certified Facilitator Coach, I bring extensive experience in facilitating and creating training packages. This background has equipped me with the skills to help people learn and overcome problems through effective systems and communication techniques. My driving force for joining The Alternative Board is my belief in the methodology…
The Alternative Board Perth East
WA – David Bignold
With a passion for sharing ideas and challenges with others on a board, I was immediately drawn to The Alternative Board’s reputation and best practice tools. With vast experience in commercial and public sector boards, I have established a strong network of community, business, and political leaders both in Australia and abroad. My years of experience inspire confidence in business…
Australia
Claire Wilson
As the CEO and master franchisor for The Alternative Board Australia, I enable business owners to achieve outcomes for their businesses, themselves and their families that they never thought possible. I have a big picture outlook that allows me to be excel when it comes to creative problem solving, leading and motivating people, combined with a training and background that…
Queensland
The Alternative Board (TAB) is looking to grow peer advisory and coaching boards throughout Queensland. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us expand our territories in Queensland. If you have owned a business or have worked as a mid- to…
Victoria
The Alternative Board (TAB) is looking to grow peer advisory and coaching boards throughout VIC. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us expand our territories in Victoria. If you have owned a business or have worked as a mid- to…
New South Wales
The Alternative Board (TAB) is looking to grow peer advisory and coaching boards throughout NSW. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us expand our territories in New South Wales. If you have owned a business or have worked as a…
Northern Territory
The Alternative Board (TAB) is looking to expand and grow peer advisory and coaching boards throughout Australia. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us build boards in Northern Territory. If you have owned a business or have worked as a…
Tasmania
The Alternative Board (TAB) is looking to expand and grow peer advisory and coaching boards throughout Australia. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us build boards in Tasmania. If you have owned a business or have worked as a mid-…
South Australia
The Alternative Board (TAB) is looking to expand and grow peer advisory and coaching boards throughout Australia. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us build boards in South Australia. If you have owned a business or have worked as a…
Western Australia
The Alternative Board (TAB) is looking to expand and grow peer advisory and coaching boards throughout Australia. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us build boards in Western Australia. If you have owned a business or have worked as a…
Australian Capital Territory
The Alternative Board (TAB) is looking to expand and grow peer advisory and coaching boards throughout Australia. TAB provides a niche business advisory board service for over 20,000 small and mid-sized business owners. We are looking for local facilitators and franchisees to help us build boards in the ACT. If you have owned a business or have worked as a…
Sara Sieradzki
Board Owner
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Derek Lundberg
Board Mediator
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Derek Lundberg
Board Mediator
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Derek Lundberg
Board Mediator
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What does a membership with The Alternative Board include?
Business Advisory Boards
As a TAB Member, you’ll gain community, confidence and strategic clarity. You’ll join a carefully selected group of 8-10 peers in your area, coming from a range of non-competing industries. In these monthly, half-day sessions, you’ll get the kind of practical advice and objective perspective that you can’t get from employees, family or friends – helping you make better, faster decisions. By sharing accountability and informed feedback, you’ll gain the personal and professional momentum to confidently achieve your goals.
One-to-one Executive Coaching
Beyond your TAB Board, one-on-one coaching will help you leave conflict, stress and roadblocks behind. With an experienced coach in your corner, you’ll get the personalised guidance you need to make difficult choices and hone your leadership skills. Your coach can help you clarify your vision, prioritise goals, set long-term objectives, gain objective insight into leadership challenges and much more. You’ll be able to enjoy profits and weekends again.
Strategic Tools
With The Alternative Board, you’ll get access to proven strategic business planning tools focused on forming your vision for both a successful business and a fulfilling life. Our Business Builder’s Blueprint™ will help you demystify the strategic planning process and provide a clear picture of how to achieve your strategic direction and vision. We can help you retire earlier and truly enjoy everything you’ve worked for.
Global Connections
Leave loneliness behind with your access to TAB Connect – our exclusive, online business network platform. You’ll connect with business owners from diverse backgrounds in similar verticals around the world – who all share The Alternative Board’s commitment to improving their businesses and changing their lives. Ask questions, get feedback and collaborate with other successful leaders.
since joining the alternative board,
australian members
%
Improve
Members were able to IMPROVE their internal dealing with people organisation issues
%
Sales
Members saw
GREATER SALES
revenue
%
Work/life
Members enjoy
GREATER work/life
balance
%
Value
thought TAB added
REAL VALUE
to their business
Based on an online survey conducted with active TAB Australian members.
Revenue growth numbers are based on 2017-2018
Start your TAB journey
There’s more with StratPro.
In addition to standard membership, take advantage of our proven business transformation program, specifically designed to help you create an aligned, focused and accountable leadership team that delivers real results.
Our members are stronger together.
Our goal is to generate objective, practical advice from like-minded business owners
“Our mentor and fellow board members hold us accountable for the goals and actions we share, so you want to make progress on them each month. Our Facilitator asks hard questions that we’ve been avoiding asking ourselves, ensuring we answer truthfully and then do something about it to head in the right direction. The next step is so important.”
Tori van der Donk
Aegis Business Services
“My role as a sole partner can be quite a lonely one – there is a lot that my family do not understand or appreciate. I’ve found TAB meetings to be positive and supportive. I now have greater confidence and optimism for future plans – knowing that I can venture forward and I can source feedback, support and guidance to give myself every chance to succeed.”
Grant McCarthy
McCarthy & Co
Real business progress. Less stress.
Frequently Asked Questions
How does a TAB Board work?
In monthly, half-day meetings, you’ll gather with your peers to discuss challenges, set goals and provide feedback. Board meetings are led by a TAB Certified Facilitator Coach. Your Facilitator has a wide array of professional expertise and has been trained to lead and facilitate business owner advisory boards, helping to draw out issues, ask clarifying questions, and provide suggestions, ideas and advice.
Unlike traditional business meetings that many of us have experienced, a TAB Board gives everyone equal time – equal time to discuss and seek help on their own challenge or opportunity. No one will dominate the meeting or take up a disproportionate amount of time. Your facilitator will keep the meeting on track and ensure you get what you need out of each meeting.
How can I benefit from the opinions of those on the board?
I don’t have enough time for most things, so how will I have time for this?
TAB’s carefully crafted services encourage you to take time away from your business. In stepping back briefly, you will benefit from the insight, experience, and wisdom of your TAB facilitator and your fellow Board members. You’ll gain the support and skills you need to make better, faster decisions and start reclaiming your time.
How will people from other industries be able to understand my unique business and help me with challenges and opportunities?
All businesses are unique in some way, but they still face many of the same major issues with time, people, strategy, money, vision and exit planning.
You are an expert in your sector, but everyone on your Board is an expert in business. The advantage of working with fellow business owners and leaders from diverse backgrounds is their ability to provide new perspectives and different ways to handle the same situation based on real world experience.
You will also get the opportunity to help others with their business growth by offering your perspective and advice. It’s a win-win!
What is the investment for a TAB membership?
We are confident you will get a return on investment for your monthly TAB membership fee. As we offer personalised business support services, a conversation with your nearest TAB facilitator will guide you through the process and allow them to provide you with your bespoke quote.
We’re so confident in our service that we offer a money-back guarantee – if you don’t feel you’ve received value after three months of TAB membership, we’ll give your money straight back.
Can a competitor join my board?
Put simply: no. We make sure a competitor cannot join your board. We have a comprehensive process that ensures you do not sit on a board with potential competitors. A key part of our screening process allows existing members to prevent new members from joining their board where they feel a conflict of interest could exist. This will guarantee no competitors join your group.
Can I attend a board before deciding to be a TAB member?
Some of our TAB facilitators offer the opportunity to attend a sample Board meeting, giving you the chance to experience how TAB works and the value it can provide for you and your business. Equally, if there are places on an existing Board and your facilitator thinks you’d be a good fit, they may invite you as a guest.
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