From “Reputation Management” to “Reputation Marketing”

Aug 31, 2020

We’ll discuss the shift in thinking that’s well underway among digital marketers toward reputation-as-a-marketing-channel and how it impacts your business. You’ll learn how customer reviews impact businesses, how to see reviews as an asset and not a liability, how to treat customer reviews as a marketing channel and strategies/tactics for review acquisition and amplification.Presented byJon Hall, Founder and CEO, Grade.us. ...

We’ll discuss the shift in thinking that’s well underway among digital marketers toward reputation-as-a-marketing-channel and how it impacts your business. You’ll learn how customer reviews impact businesses, how to see reviews as an asset and not a liability, how to treat customer reviews as a marketing channel and strategies/tactics for review acquisition and amplification.Presented byJon Hall, Founder and CEO, Grade.us.

“My Board Members were the only ones that were brutally honest with me about the changes I needed to make. It was the truth I needed to hear.”

Kimberley Stufflet

Preferred Aviation Underwriters

“My Board Members were the only ones that were brutally honest with me about the changes I needed to make. It was the truth I needed to hear.”

Kimberley Stufflet

Preferred Aviation Underwriters

“My Board Members were the only ones that were brutally honest with me about the changes I needed to make. It was the truth I needed to hear.”

Kimberley Stufflet

Preferred Aviation Underwriters

“My Board Members were the only ones that were brutally honest with me about the changes I needed to make. It was the truth I needed to hear.”

Kimberley Stufflet

Preferred Aviation Underwriters

“My Board Members were the only ones that were brutally honest with me about the changes I needed to make. It was the truth I needed to hear.”

Kimberley Stufflet

Preferred Aviation Underwriters